How to Increase Adsense Earnings

1. **Take Google's Optimization Tips to Heart**On your Adsense account page is a tab labeled 'Resources', and under this tab is a link to 'Optimization Tips'. Memorize these!Seriously, Google's own advice is your best starting point for increasing your Adsense income. They cover topics like which color palettes to use; where to place ads on your website; image vs text ads; optimizing for particular sites, like blogs and forums.They also cover use of some of Google's powerful tools, like channels and Google Analytics.Spend a good amount of time here. This is clearly your best starting point for increasing your revenue from Adsense.
2. **Make Maximum Use of Your Content**One of the biggest challenges of building traffic on the web is knowing what you want to say, and finding the best way to say it.But once you've found your voice -- that is, now that you have solid content on the web -- don't keep it all in one place. There are several places where you can post similar (not identical!) material, draw additional traffic, and earn additional Adsense income.For instance, at Google Knol (knol.google.com), you can post informative articles on the topics you know best. Add your own Adsense ads to the Knol, and you have a new source of income. For less scholarly sorts of content, you can post at Xomba.com, and once again, include your Adsense code to generate new income.Posting at both Knol or Xomba is relatively quick and easy, especially when you already have your topic already thought out and ready to go.

3. **Practice Product Placement**I've found it useful to mention product names when possible, as long as they are consistent with the content on my sites. The names act as keywords that offer a triple benefit of increasing traffic, improving search engine rankings, and attracting high paying ads. For instance, I'll say Adwords right here, just to throw in that as a keyword.
4. **Move Your Visitors**Make your viewers move around the page, so that they're sure to come across your ads.You can't point them directly to the ads, of course, as that's not in keeping with Adsense terms of use. But you can certainly direct readers to different parts of your website with phrases like: 'See the Resources section directly below' or similar such wording.As a matter of fact, be sure to see the Resources section directly below, for more useful information. Also be sure to see the More Articles Like This, and Related Articles, elsewhere on this page for more tips on optimizing Adsense earnings.