How to Put Ads on Google

1. Go to adwords.google.com and sign up for an AdWords account. Once you have done this, log in to your new account.
2. Add money to your account. Ads are paid for on a per-click basis, and will run as long as money is in your AdWords account. If you want, just pay a small amount like $10 in to start with, to play around and get used to the features. To do this, click 'Billing' then 'Make payments.' Don't worry about running out -- AdWords will notify you when your balance is low.

3. Click 'Campaigns,' then 'New Campaign' under the graph in the middle.
4. Fill out the fields and answer the questions that appear. From here, you can choose the languages and countries you want your ad to appear in, the networks (search or AdSense), and your budget for this campaign. Click 'Save and continue' when done.
5. Click your campaign which has now appeared on the left side, under 'All online campaigns.'
6. Click 'New ad group,' just under the graph in the middle.
7. Fill out the fields that appear. This is where you write out the title of your ad and the description text. A preview appears below so you can check what it looks like.
8. Scroll down to the keywords section. This part is important. Enter the keywords relating to your ad in the box on the left. Google use these keywords to determine what searches or websites your ad will appear on -- be sure they are relevant.
9. Set the default pricing for this ad group. Pricing works in a 'bidding' fashion, so if there is a lot of competition for the keywords you have chosen, expect to pay more to get your ad in a good position or to get a decent amount of page views.
10. Click 'Save ad group.' Your ads will appear after they have been approved by Google. Repeat this process for other ad groups or keywords. You can have as many ads or campaigns as you like, and you can edit the ads, pricing and other settings after you see how they perform.