Sunday, December 23, 2012

How to Place Image Ads on the Google Content Network





1. Log in to your AdWords account. Select the campaign where the new image ad will be posted. Click on 'Create an ad,' then on 'Display Ad Builder.'
2. Choose a template among the ones displayed on your browser window. Enter a name for the ad you are creating. Type a headline (that will appear below whatever image you choose for the ad) and select the color that Google will use to display the headline in ad impressions.

3. Select a size for the image portion of the ad you are creating, among the options offered by the template you chose. Make sure that the image you will upload has exactly the same number of horizontal and vertical pixels as the size you are choosing for the template.
4. Click on the 'Image' portion of Display Ad Builder's web page. The browser will prompt you to upload the image. Double-click on the file where the image is stored on your computer.
5. Click 'Save.' The new add will be finalized and ready to be displayed by AdWords at that point.

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