Monday, March 26, 2012

How to Make Money on Pay





1. Know your product. The same holds true if you offer a service that you are trying to sell. The more you are aware of your product or service, the more you will be able to explain how it benefits your customer.
2. Develop an effective keyword list and write your ad with relevant but creative copy. By using the keywords that will bring targeted customers to your site, you will get greater conversions from clicks to sales. But just showing up in the top ads isn't enough: You need a great hook that will compel your customer to use the link to get to your site.

3. Stay within your budget. Sure, with PPC advertising you spend money to make money, but you don't want to spend more than you make.
4. Master the bidding process. Not only will a solid understanding of how the bidding process works help you from going over-budget, but it will also help you bid the right amount for each keyword.
5. Make sure you have an effective landing site. Once you have committed to spending money to get customers to your site, make sure the copy on your site will be persuasive enough to make them buy.
6. Analyze your campaign. Track which keywords work, which keywords don't. Know which encourage clicks and how many clicks are converted into sales. If part of your campaign is not working, if the clicks are not converting to sales, stop using it.

Sunday, March 25, 2012

How to Register for Google Email





1. Visit Google's email sign-up page (see Resources). Click on 'Create Account.'
2. Type your first and last name, and then type your desired user name. The user name is used for your email address. Click 'Check Availability' to make sure the user name is available. If it's not, you'll have to select a different user name for your Google Email.

3. Create your password. Your Gmail password must be at least eight characters. Think of a password that would be difficult to guess. Use a combination of numbers and letters, if possible.
4. Select your settings. Click 'Stay Signed In' if you want to stay signed into your Google account. Click on 'Enable Web History' if you want Google to deliver advertising results based on your browsing history.
5. Select a security question from the list, and then create an answer for it. As with your password, you should select a security question that would be difficult to guess.
6. Enter your date of birth and complete the 'Captcha.' This code is required to validate the creation of your account. Type the letters as they appear in the picture. If you have trouble reading the Captcha, click on the Handicap symbol beneath the box to hear an audio version.
7. Read over the terms of service on the bottom of the page, and then click 'I Accept. Create My Account.'

Friday, March 23, 2012

How to Make Images Appear on Websites Via Dreamweaver 8





1. Select an appropriate image. Website images must be saved in a format web browsers understand. Popular formats include JPEG, GIF and PNG. Images must also be small enough to fit on most screens. Generally speaking, the image should be no wider than 800 pixels.
2. Place your selected image in the same folder as your webpage. Keeping your images and webpages in the same place makes keeping track of them easier. It also makes uploading website files to your server simpler.

3. Open your webpage in Dreamweaver 8. Click 'File' in the menu at the top of your screen, then select 'Open.' Find the webpage where you want to insert the image, then double-click its icon to open it.
4. Insert your image. Click your mouse on the line or in the table cell where you want your image to appear. Click 'Insert' in the menu at the top of your screen, then select 'Image.' Find the image file you want to insert, then double-click its icon to insert it.
5. Add alt text to the image. Alt text labels describe webpage images. If a visitor views your page in a web browser that cannot show images, or if an image file is missing, alt text provides information about the content of the image. Add alt text to the image you just placed by clicking it and entering a brief description in the field labeled 'Alt,' found in the 'Properties' toolbar. Finally, save all of your changes by clicking 'File,' then selecting 'Save.'
6. View your updated webpage. Open the webpage you just updated in your browser. The image you added in Step 4 appears on the screen. Place your mouse over the image, and the alt text created in Step 5 appears as well.

How to Place an Ad in the Middle of a WordPress Post





1. Start a new post in WordPress by clicking 'Posts' on the left side of the Dashboard and then clicking 'Add Post.' Type the post so that it is ready to be published. If you have already published the post, click the 'Posts' menu and then click the 'Edit' link below the name of the post you want to change.
2. Open a new browser window or tab and copy the raw code for the advertisement that you want to display. For example, with Google's AdSense service, the code appears in a new window when you create a new ad unit and click the 'Save and Get Code' button. Highlight the code with the mouse pointer, right-click the highlighted code and select 'Copy.'

3. Return to the browser tab displaying your WordPress post, and click the 'HTML' tab at the top of the post edit screen to display the raw code for the blog post.
4. Click to place the cursor at the location in the post where you would like the advertisement to appear.
5. Right-click with the mouse, and select 'Paste' to place the code for the advertisement at the location of the cursor.
6. Click the 'Publish' or 'Update' button on the right side of the page to publish the post with the embedded advertisement.

How to Add JavaScript Code to Drupal Block





1. Click on the 'Modules' menu link in the Drupal administration section.
2. Scroll down until you find the 'PHP Filter' module. Check the box next to it. Click 'Save.'

3. Click on 'Structure,' then 'Blocks.' Select 'Add New Block,' or click on 'Edit' next to the block where you want to add the JavaScript.
4. Select 'PHP' beneath the Body box, then paste or type the JavaScript code into the box. Click on 'Save Block.'

How to Build a Commercial Web Site





1. Determine the purpose for your commercial website. Individuals often build a commercial website for two reasons: to promote their company or small business and its services/products, or to create a new revenue stream and generate an online income. The former will often highlight the small business and feature product pages and methods in which the visitor can purchase items. The latter will typically center on content and information supported by advertisements. Both commercial website types are similar in their creation, though the actual design for the website may differ slightly.
2. Register for a web hosting account. Choose a professional web host plan that can handle a large amount of visitors and offers robust services and features that allow you to track visitors and website traffic. Various service providers offer economical hosting plans that serve the needs of commercial websites. Examples include GoDaddy and 11 (links in the Resources section).

3. Connect your FTP client with your web host account. You will need your domain name (provided with your hosting plan) and password to sync your FTP client with the online server. An FTP client allows you to manage your online files and upload new site files as you build your commercial website.
4. Create a new commercial web page. You may write the HTML code by hand if you are experienced with basic HTML, using a web design program such as Adobe Dreamweaver or a basic text editing utility. Alternatively, use an automated commercial website generator included with most website hosting plans (e.g., 11 provides tutorials and an automated program to help you create a professional website without knowing HTML code).
5. Upload the commercial website files to your website server using your FTP client.
6. Integrate affiliate marketing to make money online using your commercial website. Affiliate marketing works by giving you a small commission for selling a product or service. Various companies offer affiliate accounts to help you make money on the Internet by promoting their products. Choose a professional affiliate marketing program to avoid being scammed. Various reputable, online companies give independent publishers an opportunity to join their affiliate marketing. Examples include Amazon's Amazon Associates and Commission Junction (links in the Resources section). Insert your affiliate links into your commercial website to make money anytime a visitor buys the product or service.
7. Insert advertising, such as Google AdSense, into your commercial website. Google AdSense is one of the most popular third-party advertising programs. The advantage of using a third-party advertising program is that you do not have to manually find advertisers and manage their accounts. After inserting the Google AdSense code, Google serves relevant ads to your commercial website and pays you every time someone clicks on an ad.
8. Promote the commercial website you've built to gain more traffic and earn more money off of the affiliate marketing and advertising on your web pages. Build organic traffic by requesting links from other relevant commercial websites so that visitors have an increased chance of finding your page.

Thursday, March 22, 2012

How to Make a Web Page Earn Money





Prepare Your Niche Web Page
1. Find a niche topic for your Web page. Consider your own general areas of interest and expertise or use Web monitoring tools, like Google Trends or Reader, to see what topics people are searching on. Enter the topic's general keywords into Wordtracker's free keyword suggestion tool or Google's keywords tool and find 'long-tail' keyphrases to narrow the Web page topic for a specific niche. Follow this example: 'boating' to 'sailboats' to 'sailboat supplies' to 'sailboat safety supplies' to 'sailboat fire extinguishers.'
2. Register a domain name using a relevant long-tail keyphrase having a high search volume, for example, 'sailboatfiresafety.com.' Use .net or .org if necessary. Select two or three more highly-searched relevant keyphrases for use in your Web page copy, for example, 'fire safety on sailboats' or 'marine fire protection.'

3. Determine the revenue channel you want to use on your Web page for marketing online. Choose from affiliate marketing of relevant products, offering your own expert information or educational product or placing advertising on your Web page. Design it as a squeeze page, inviting visitors to sign up for a free newsletter and build your list of potential customers.
4. Write your Web page copy to give concise, relevant and useful information, emphasizing the value of the affiliate product, service, advertising or information opportunity your niche marketing Web page offers your reader. Focus your initial Web page copy using a headline incorporating your primary keyphrase. Write short paragraphs that include your secondary keyphrases two or three times in the copy. Format your content with subheadings and bulleted lists for readability.
5. Search online graphics sources, such as Google images or Flickr, to find a striking picture that reinforces your online marketing Web page message. Filter out images with copyright restrictions and choose from those having unrestricted usage rights. Resize your chosen image as necessary to use on your niche marketing Web page.
Create Your Web Page for Online Marketing
6. Download a premade web page template or squeeze page generator to build your Web page quickly and easily. Use your Web development skills and software to create your web page from scratch.
7. Insert your text copy and graphic image into your web page. Edit your copy to make it even more concise, relevant and compelling. Place a brightly colored 'call to action' button with inviting text, such as 'Get Your Free ebook Now!' prominently on your Web page. Locate it just after your copy to lead the viewer into taking the desired action.
8. Place advertising near relevant web page copy. Keep your ad count proportional to your page content for balance and an uncluttered appearance. Add a statement near your squeeze page email opt-in form assuring the subscriber of the security of their email address.
9. Keep your webpage as short as possible to minimize viewers having to scroll up and down to read your content. Locate important elements 'above the fold' in the upper 400-500 vertical pixels of your web page. Optimize your web page for search engines by using your keyphrases in the page title, description and keyword metatags.
10. Upload your webpage to your Web hosting server using an FTP program or utility and direct your domain URL to point to your Web page on the hosting server. View your Web page online and test the 'call to action' button or email opt-in form for correct operation.

Tuesday, March 20, 2012

How to Withdraw Money From Google AdSense





1. Open your web browser and sign in to your Google AdSense account. Select the 'My Account' link. Find the 'Payment Details' header and select it, then click 'edit.' Click 'Add a New Bank Account' under the section labeled 'Electronic Funds Transfer.' Select 'Continue.'
2. Enter your bank account information. You can get your bank account number from your bank statement, or from the bottom of your checks. You will also need the name of your bank. Select 'Save Changes' when you have entered the information.

3. Wait one week for Google to send you a test deposit. If you don't see it, wait 10 more days. Check for the deposit by logging in to your online banking. The Google deposit will be labeled 'AFS RE GOOGLE.'
4. Log in to your Google AdSense account. Select the 'My Account' link, then 'Payment Details.' Select 'Verify This Account' and type in the amount of the test deposit that Google put in your bank account. Click the 'Next' button and wait for Google to process the verification.
5. Check the box next to your bank account to make it the default payment method. Wait until the 15th of this month or of the following month for your monthly payment, then go to your local bank branch and withdraw the funds. You can use an ATM or go inside to the teller and request the withdrawal.

Saturday, March 17, 2012

How to Boost CTR





1. Install a web analytics software on your website to gather detailed information about your CTR for each one of your ads and campaigns. If your ad platform offers detailed information about click-through rates, familiarize yourself with their interface as well so that you can have a second set of data to compare with.
2. Use a spreadsheet to divide your ads in groups according to what segment of your audience they are targeting. Use one sheet per each group of ads. Next to each ad, write down its CTR, conversion rate, keywords, landing page, and copy of the ad. If it is an image ad write, down the name of the image and a brief description.

3. Sort the ads on each sheet by their CTR. Use the conversion rate as the second sorting criteria in case of a tie. This will result in an ordered list of ads that work for each segment of your audience, from best to worse.
4. Look within the low performing ads for those with messages that are performing well for other audiences. It may be possible to increase an ad's CTR rate drastically by changing the targeting criteria in terms of both demographics and trigger keywords.
5. Using the higher CTR ads as a guideline, change the copy, trigger keywords, or image of the ads that are not working to make them more similar to what works for that segment of the audience. For example, if the highest CTR ads all send out a message of 'Glamour and Relax' try to include that message on the lower performing ones, or remove any message related to 'Work and Stress' from them.
6. Increase the amount you are bidding per click on those low CTR ads that share the same message with the high CTR ones. If your bid is too low, the ad may be displayed on an unfavorable position and receiving less clicks as a result.
7. Evaluate the results from your changes after 48 hours, using your web analytics software data to see what ads have improved their performance. You may need to keep optimizing your ads in response to current events or before your audience becomes blind to them due to repetition.

Friday, March 16, 2012

How to Display a Drupal Username





1. Log into your website's FTP client and navigate to the directory containing the page in which you would like to have usernames displayed. If you would like them displayed in your index page for example, this will be located in your root or public directory.
2. Download a copy of the page to your local hard drive.

3. Open the page using a text editor, such as Notepad or WordPad for instance. Enter the following PHP code somewhere at the top of the page (first two lines preferably):

4. Enter the following PHP code in the exact position you wish for the username to be displayed:
name?>Save the file.
5. Log back into your website's FTP account and navigate again to the directory containing the page in which you would like to display usernames. Upload the file you just edited, replacing the original one. Navigate to that page using a Web browser. You should now see the logged-in username displayed on the page.

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