How to Use WordPress

1. Go to your hosting company's website and log into your account. Make sure you are at the control panel of your user profile once you are logged in.
2. Scroll through the control panel or profile options until you see WordPress. Depending on what type of hosting service you have it will be listed in the 'Software/Services' section of the control panel.

3. Click on the WordPress icon and choose whether you want to install a new version or import an existing installation.
4. Check you email for a message from WordPress with your user name and password. This is what you will use to access your WordPress account. You may always have the option to change the default generated password into your own code.
5. Log into your WordPress account. Click 'Appearance on the left hand toolbar and select 'Add New Themes. Choose which theme options you want and click 'Find Themes' to find a theme. Click 'Install > Install Now > Activate' to enable a theme. You may also disable themes by going to 'Appeareance > Themes > Delete.'
6. Go to 'Plug-ins > Add New Plug-ins' to search for plug-ins to add to your sites. Plug-ins may offer the latest Twitter Tools or even SEO for you website.
7. Explore the options on the 'Dashboard.' Do not be afraid to edit your site's PHP by going to 'Appearance and clicking 'Editor.' However if you choose to do this make sure you copy and paste the HTML code into a .Doc file so you can save a backup. Although WordPress is an extremely easy to use software it does not mean that it is error free.

How to Make Money by Allowing Ads on Your Website

1. Access your website's visitor log from your administrator's panel and note how many people come to your website each month. Use this information to determine which payment model will give you the most money from placing ads on your site: cost-per-thousand (visitors), cost-per-click or cost-per-action ('action' usually being a purchase from the company that owns the ad). For example, if you only get 300 visitors a month, a cost-per-thousand (CPM) payment model won't pay you anything for more than three months.
2. Open a PayPal account. Companies commonly pay for ad space using PayPal.

3. Sign up to be affiliates with companies that pay using your preferred payment model. Amazon, eBay and Google all have popular ad payment programs, but check also with your Web hosting provider and other companies whose goods appeal to your website's visitors. Be sure to read the terms and conditions of the program completely.
4. Copy the code for each ad you want to place on your site. Paste the code in a prominent place on a Web page your readers visit frequently. This may be at the top or side of the page, or it may be within the main content of the page. Make sure that the ads you choose for a page are relevant to your audience.
5. Increase traffic to the pages that contain ads. Blog guest posts are an effective way to get people to your site. Contact bloggers whose readers would be interested in your site and provide them with blog posts their readers will find helpful. Link to at least one of your Web pages in the blog post. Email signatures and forum signatures are other ways to draw people to your Web pages.
6. Monitor how much money you make from each ad on your website. Keep those that make the most money and switch out the ones that make less.

How to Disable Ads by Google

1. Find the Windows hosts file on your computer. If you are running Windows 98 or ME, the file is probably located in the C:\Windows folder. Windows NT usually stores its host file at C:\WINNT\system32\drivers\etc. Windows XP and Vista store the hosts file at C:\WINDOWS\system32\drivers\etc. If you are running Windows 2000, you can find the hosts file at one of the last two directories listed above. Look for the file named 'Hosts.'
2. Right-click the hosts file. Click 'Open,' and then choose ''Select the program from a list.' Click 'Notepad.' The hosts file opens up as a text file in Notepad.

3. On the first empty line of the hosts file, copy and paste the following:127.0.0.1 pagead.googlesyndication.com
127.0.0.1 pagead2.googlesyndication.com
4. Save the file.
5. Allow the change if prompted with a warning from your antivirus or spyware programs.

How to Earn From Google Ads

1. Sign up for an account. Getting a Google AdSense account allows you to access the program and is free to start. You will need to provide some personal information and to have an active e-mail account in order to get registered.
2. Read the fine print. A frequent complaint of Google AdSense users is that they later find out that they are ineligible to be paid. To be eligible, you have to not only comply with the AdSense agreement, but your website must also fit within Google's Webmaster policies. This information is carefully spelled out in the terms of agreement.

3. Pick your keywords. Not all words pay the same. Remember, though, that the highest-paying keywords are also the most popular. Before setting up your account, do some research on which keywords will apply to your website and earn you money.
4. Do your homework. Not only do you need to look at what words pay what money, but also at what your competition is using. Is it better to be the thousandth person to use a higher-paying word or to be the third person to work with a mid-level word? Like most business decisions, this involves a bit of a gamble. But the preparation you do now will save you a lot of frustration later on.
5. Don't be afraid to play dirty. You're trying to make money, not friends. Google AdSense allows you to block certain URLs from your website. Often, it makes sense to block your competitors, as you don't want them advertising on your website and making it more difficult to draw attention to you or your product. It is just as likely that your competitors will be blocking your URL.
6. Don't be afraid to change. Don't get locked into a certain keyword or setting. The Internet is almost fluid in what is popular and what is not. Change to what is going to make money for you at the time. Just because something worked once doesn't mean it always will. Like anything in business, it's important to stay up on the times.

How to Put a Banner Ad in Your Header

1. Log into Wordpress and navigate to the 'Thesis' control panel. Click on the 'Custom File Editor' to begin placing your new code.
2. Highlight the 'custom_functions.php' file from the drop down menu and click 'Edit.' Insert the following code into your header area once the file has opened.function thesis_header_ad() {?>






3. Replace where it says 'URL address' with the web address you'd like the ad to direct visitors to. Replace where it says 'image file URL address' with the web address of the image if the ad has one available. These settings will depend on the ad type you've selected through places such as Google. Some are text with images, text only or image only. Check for the appropriate code when building your ad through programs such as Google's Adsense.
4. Click the 'Save' button once you've finished and return to the 'Custom File Editor.' Open the file called 'custom.css' to show 'Thesis' where to place the ad in your header.
5. Copy the following code and paste it at the top of your 'custom.css' file..custom #header #banner_ad {float:right;margin-top:-7.5em;width:450px;padding-left: 1em;}
6. Edit the specifics such as 'float:right;' to 'float:left;' if you'd rather have the ad showing on the left-hand side of your header. Change where it says 'margin-top:-7.5em;' to whatever increment you feel is best. Play around with the numbers until you get the ad placement the way you like. Change the 'width' if the image for your ad is larger or smaller than '450px.'
7. Click on the big 'Save' button once you've finished and check your site for any errors. Go back and make changes to the 'custom_functions.php' and 'custom.css' files should they need them.

How to Compare Google Advertising Rates

Google Keyword Tool
1. Go to the Google Keyword Tool page. The link is available in Resources. You do not need to sign into a Google AdWords account, but you may do so, if you have one. It will not make a difference.
2. Enter a keyword into the box on the left in the 'Find Keywords' section. The keyword you enter should be relevant to a specific product or service you want to promote. In other words, use one of the keywords your target customers would type into Google when they are looking for a product or service like yours.

3. Select the box next to 'Only show ideas closely related to my search terms.' Click the 'Search' button and allow Google to deliver the search results. This displays a spreadsheet of keywords related to the one you entered, along with Google search data about those keywords.
4. Click the 'Columns' drop-down menu above the search results, and make sure 'Estimated Avg. CPC' is selected. This displays the estimated average cost-per-click for each keyword listed, letting you compare the Google advertising rates for the displayed keywords.
5. Click the top of any column to sort the related keywords by competition, global monthly searches and local monthly searches, to get further insight.
6. Repeat Steps 1 through 5 with different keywords -- and keep doing so -- until you have a general idea about the size of your market, competition and going rates for your related keywords.
Google Traffic Estimator
7. Go to the Google Traffic Estimator page. Again, you do not need to sign into a Google AdWords account, but you may do so if you have one.
8. Enter a keyword into the box on the left in the 'Get Traffic Estimates' section. Again, the keyword you enter should be generically relevant to a specific product or service you want to promote.
9. Hit 'Enter' to drop the cursor to a new line. Type another keyword related to your business. Repeat with as many keywords as you wish, then click the 'Estimate' button. This displays a comparison chart for all of the keywords you entered.
10. Click the 'Columns' drop-down menu and select every available option. Click the 'Estimated Avg. CPC' column header, to organize the keywords by cost-per-click. Click 'Estimated Daily Cost' to organize the keywords by total daily cost.
11. Organize and compare your related keywords by global or local monthly search frequency, estimated ad position on Google search pages, estimated daily click-through for ads containing those keywords, the amount of competition you face when bidding on ad placements, and local search trends.
12. Repeat Steps 1 through 5 as often as you think of new keywords. Over time, you will develop a sense of which keywords most closely relate to your business, pull in the most traffic and command the most sensible Google advertising investment.

How to Make Money Writing Ads

1.

Submit your resume to businesses.

Submit an application and your current resume with examples of your best writing to the businesses mentioned above, or similar ones.
2.

A good headline with a quote increases revenue

Compose a headline for your advertisements with 10 to 15 words, use a quote in the headline if possible because it will increase your sales by 28 percent more than a conventional headline. (Headlines with 10 to 15 words also sell better than shorter ones, accounting for 80 percent of total sales generated from the ad.)

3. Using strong words, brief paragraphs and short sentences, write as succinct an ad as possible in an easy, conversational tone as if you were talking to a good friend.
4. Briefly describe the specifics about the goods and/or services that you are selling using testimonials whenever possible to increase the credibility and believability of your ad.
5. Write about the benefits of the goods and/or services you are endorsing instead of the features to give your target audience the impression that this product and/or service will be positively life-changing.

How to Remove Deleted Pages for NavBar in Thesis on WordPress

1. Sign in to your Wordpress dashboard, and click on 'Appearance,' then click on 'Menus.'
2. Click on the menu you have assigned to the navigation bar. Here you'll see the list of pages/links attached to the menu.

3. Click the arrow on the right side of the specific page tab.
4. Click on 'Remove,' then click 'Save Menu.' This removes the deleted page from the navigation bar menu.

How to Make a Google Ad Center

1. Paste your Google ad into the place you want it to appear on your website. If you don't have the ad code, access your Google AdSense account and click 'Setup,' and then 'Manage Ads.' Click 'Code' to retrieve the code next to your specific ad.
2. Move to the beginning of the ad code. You should see this:


3. Add the following HTML tag to the beginning, so the snippet looks like this:


4. Move to the end of the ad code. You should see the closing tag:

5. Type the closing HTML tag to center the ad. The result should look like this:

How to Place Ads on the Bottom of a Post Thesis Theme

1. Register with WordPress Web hosting. WordPress tightly controls the use of ads on its blogs. With WordPress Web hosting, you have more flexibility to control the design and content of your blog than you would have with a conventional WordPress account. WordPress Web hosting also gives you the freedom to develop your own themes based on templates like the post Thesis template. Registering with WordPress Web hosting requires that you purchase a domain name from one of the WordPress recognized Web hosts, such as Blue Host, Network Solutions or Media Temple. Links to these registrars can be found at the WordPress Web hosting information page.
2. Purchase a copy of the Thesis blog template. Thesis is a template designed for WordPress by a developer named 'DIY Themes.' Thesis costs $87 as of March 2011 for individuals, and is compatible with blogs run by WordPress. To purchase the Thesis template, visit the DIY Themes website and place an order with your credit card on the 'Register and Download' page.

3. Select a Post theme for your WordPress blog, if you haven't done so already. The Post format is the WordPress feature that allows users to customize and build their own themes. If your blog already runs a 'canned' WordPress theme, you can switch to the Post format by clicking on 'Appearance,' then 'Themes,' then 'Activate (theme).'
4. Upload the thesis theme to your WordPress account. To do this, go to the WP content-themes directory of your account and use the file manager function to extract the Thesis files to your directory.
5. Upload your ads to the WP content-themes directory using the file manager function. If you do not yet have any paid advertising and are simply doing this project for the learning experience, create a random image in MS Paint or Photoshop for use as a stand-in. The Thesis theme technically allows ads of any size, but aesthetically, the ideal size for an ad at the end of a page is 468x60, as this fits nicely within the width of the content section of the page.
6. Open your custom_functions.php file, and paste the code template for ads at the bottom of a page. You do not need to know PHP in order to do this; the script for this piece of code can be found at the DIY Themes website (see Resources). The only thing you need to modify yourself is your website URL and the image file name. Both of these elements are found in the following line:




. Place your blog URL and image file name in the sections with parentheses.