Tuesday, May 15, 2012

How to work at home with Google





1. Research the different options for working with Google. Two positions are currently advertised with Google, ads rater and quality rater. WorkForce Logic advertises on the Google Jobs site for the ads rater position while LionBridge and Leapforce hire for quality rater using job boards.
2. Carefully read the application instructions and apply at one or all of the three companies currently hiring for telecommuting positions with Google. These companies are WorkForce Logic, LionBridge, and Leapforce and each has different requirements.

3. Set up a Gmail account to apply. This is a requirement for applying. Previously set-up Gmail accounts can be used.
4. Apply to one of the three companies being again careful to follow all directions specified by the specific employer.
5. Apply to a second company if no response is given from the first choice company. Apply about once a week if no response is given but stop applying if the company sends a denial letter.

Sunday, May 13, 2012

How to Make the Most with Google AdSense





1. To make the most from Google AdSense you should first think about your website and the people that come to your website. Make sure you select a product that will be interesting to the people that view your website. If you site is about food stick to cooking supplies or equipment not cars. If you site is about games you could list ads about game systems or accessories. You should also think of the age and income of the people that are attracted to your website when making this decision. If it's outside of their budget you'll get very few clicks on the ads.
2. Next to make the most from Google AdSense you should think about the lay out of your website or blog. The size of the ad should not overwhelm the page. Make sure it fits in with your current website layout and style. You don't want the page to look like it was built around the advertisement. These look like spam and people will avoid sites like that.

3. After you have determined the product and the size of the advertisement you should consider the color of the advertisement to make the most of Google AdSense. Ads that blend into the website are more appealing and seem to do better for many people using Google AdSense. A lot of people will adjust the banner color on the advertisements to match the background color of the website. The background of the advertisement should blend in with the colors of the website and the link colors should be the same as any other links on your webpage. If you have a pastel colored website you should stick to pastels for the advertisement. Nothing is worse than a bright yellow advertisement on a baby blue website; it sticks out like a sour thumb and is not very pleasant for the people viewing your website or blog.
4. Now to add the advertisement to the website or blog you need to make sure it again goes with the flow of the website. Most people will look at a website like a book from left to right top to bottom. If you are talking about the product on the webpage it is best to have the advertisement close to a picture of the product. If it is just a product that goes with what you are talking about many people have found luck adding the advertisement within the body of the website, in the content area.
5. Make sure you try a few different layouts to see what works best for you and have fun with this.

How to Turn Off Infolinks





1. Access your website's HTML code. There is no single way to access HTML code; it all depends on what software you use to manage your website. User-friendly website-building software allows you to drag and drop website components, but you should notice a 'Source Code' or 'HTML' button somewhere on the screen to access the raw code.
2. Type '
' into the code, removing the quotation marks. HTML code is sequential. In other words, the website reads the code from left to right and top to bottom as it loads. If you want to disable Infolinks for the entire page, place the code at the top of the code. To turn off Infolinks for a certain section of code, place it just before that section, followed by '
' after the section is over.

3. Save your changes and exit the website editor. In most website editors, you save changes by clicking 'File' and 'Save' or by clicking 'Upload to Internet.' Once you've saved your changes, Infolinks will no longer appear on your website.

Saturday, May 12, 2012

How to Advertise a Site on Game Sites





1. Find game sites that cater to the demographic your company targets. You don't want to advertise on a children's game site if you sell financial services. Find a game site where the players are your target audience.
2. Determine your advertising budget. More popular sites typically cost more than smaller ones, but you often reach many more people. A banner ad will cost more than a side bar or Google ad.

3. Find game sites that may be interested in affiliate sales on your site. Depending on your product, you may be able to create a deal where you do not pay unless a customer buys something. This reduces your outlay of cash and creates a win-win situation.
4. Contact the website or web ad agencies. If you are looking to be an affiliate or to place a banner ad, contacting the company directly is your best option. Ask to speak with someone in advertising sales. Online ad sites such as Google AdSense allow you to fill out an online questionnaire and submit ads to the search engines. You don't have as much control over your ad placement in this situation, though.

How to Use WordPress





1. Go to your hosting company's website and log into your account. Make sure you are at the control panel of your user profile once you are logged in.
2. Scroll through the control panel or profile options until you see WordPress. Depending on what type of hosting service you have it will be listed in the 'Software/Services' section of the control panel.

3. Click on the WordPress icon and choose whether you want to install a new version or import an existing installation.
4. Check you email for a message from WordPress with your user name and password. This is what you will use to access your WordPress account. You may always have the option to change the default generated password into your own code.
5. Log into your WordPress account. Click 'Appearance on the left hand toolbar and select 'Add New Themes. Choose which theme options you want and click 'Find Themes' to find a theme. Click 'Install > Install Now > Activate' to enable a theme. You may also disable themes by going to 'Appeareance > Themes > Delete.'
6. Go to 'Plug-ins > Add New Plug-ins' to search for plug-ins to add to your sites. Plug-ins may offer the latest Twitter Tools or even SEO for you website.
7. Explore the options on the 'Dashboard.' Do not be afraid to edit your site's PHP by going to 'Appearance and clicking 'Editor.' However if you choose to do this make sure you copy and paste the HTML code into a .Doc file so you can save a backup. Although WordPress is an extremely easy to use software it does not mean that it is error free.

How to Make Money by Allowing Ads on Your Website





1. Access your website's visitor log from your administrator's panel and note how many people come to your website each month. Use this information to determine which payment model will give you the most money from placing ads on your site: cost-per-thousand (visitors), cost-per-click or cost-per-action ('action' usually being a purchase from the company that owns the ad). For example, if you only get 300 visitors a month, a cost-per-thousand (CPM) payment model won't pay you anything for more than three months.
2. Open a PayPal account. Companies commonly pay for ad space using PayPal.

3. Sign up to be affiliates with companies that pay using your preferred payment model. Amazon, eBay and Google all have popular ad payment programs, but check also with your Web hosting provider and other companies whose goods appeal to your website's visitors. Be sure to read the terms and conditions of the program completely.
4. Copy the code for each ad you want to place on your site. Paste the code in a prominent place on a Web page your readers visit frequently. This may be at the top or side of the page, or it may be within the main content of the page. Make sure that the ads you choose for a page are relevant to your audience.
5. Increase traffic to the pages that contain ads. Blog guest posts are an effective way to get people to your site. Contact bloggers whose readers would be interested in your site and provide them with blog posts their readers will find helpful. Link to at least one of your Web pages in the blog post. Email signatures and forum signatures are other ways to draw people to your Web pages.
6. Monitor how much money you make from each ad on your website. Keep those that make the most money and switch out the ones that make less.

Friday, May 11, 2012

How to Disable Ads by Google





1. Find the Windows hosts file on your computer. If you are running Windows 98 or ME, the file is probably located in the C:\Windows folder. Windows NT usually stores its host file at C:\WINNT\system32\drivers\etc. Windows XP and Vista store the hosts file at C:\WINDOWS\system32\drivers\etc. If you are running Windows 2000, you can find the hosts file at one of the last two directories listed above. Look for the file named 'Hosts.'
2. Right-click the hosts file. Click 'Open,' and then choose ''Select the program from a list.' Click 'Notepad.' The hosts file opens up as a text file in Notepad.

3. On the first empty line of the hosts file, copy and paste the following:127.0.0.1 pagead.googlesyndication.com
127.0.0.1 pagead2.googlesyndication.com
4. Save the file.
5. Allow the change if prompted with a warning from your antivirus or spyware programs.

How to Earn From Google Ads





1. Sign up for an account. Getting a Google AdSense account allows you to access the program and is free to start. You will need to provide some personal information and to have an active e-mail account in order to get registered.
2. Read the fine print. A frequent complaint of Google AdSense users is that they later find out that they are ineligible to be paid. To be eligible, you have to not only comply with the AdSense agreement, but your website must also fit within Google's Webmaster policies. This information is carefully spelled out in the terms of agreement.

3. Pick your keywords. Not all words pay the same. Remember, though, that the highest-paying keywords are also the most popular. Before setting up your account, do some research on which keywords will apply to your website and earn you money.
4. Do your homework. Not only do you need to look at what words pay what money, but also at what your competition is using. Is it better to be the thousandth person to use a higher-paying word or to be the third person to work with a mid-level word? Like most business decisions, this involves a bit of a gamble. But the preparation you do now will save you a lot of frustration later on.
5. Don't be afraid to play dirty. You're trying to make money, not friends. Google AdSense allows you to block certain URLs from your website. Often, it makes sense to block your competitors, as you don't want them advertising on your website and making it more difficult to draw attention to you or your product. It is just as likely that your competitors will be blocking your URL.
6. Don't be afraid to change. Don't get locked into a certain keyword or setting. The Internet is almost fluid in what is popular and what is not. Change to what is going to make money for you at the time. Just because something worked once doesn't mean it always will. Like anything in business, it's important to stay up on the times.

How to Put a Banner Ad in Your Header





1. Log into Wordpress and navigate to the 'Thesis' control panel. Click on the 'Custom File Editor' to begin placing your new code.
2. Highlight the 'custom_functions.php' file from the drop down menu and click 'Edit.' Insert the following code into your header area once the file has opened.function thesis_header_ad() {?>






3. Replace where it says 'URL address' with the web address you'd like the ad to direct visitors to. Replace where it says 'image file URL address' with the web address of the image if the ad has one available. These settings will depend on the ad type you've selected through places such as Google. Some are text with images, text only or image only. Check for the appropriate code when building your ad through programs such as Google's Adsense.
4. Click the 'Save' button once you've finished and return to the 'Custom File Editor.' Open the file called 'custom.css' to show 'Thesis' where to place the ad in your header.
5. Copy the following code and paste it at the top of your 'custom.css' file..custom #header #banner_ad {float:right;margin-top:-7.5em;width:450px;padding-left: 1em;}
6. Edit the specifics such as 'float:right;' to 'float:left;' if you'd rather have the ad showing on the left-hand side of your header. Change where it says 'margin-top:-7.5em;' to whatever increment you feel is best. Play around with the numbers until you get the ad placement the way you like. Change the 'width' if the image for your ad is larger or smaller than '450px.'
7. Click on the big 'Save' button once you've finished and check your site for any errors. Go back and make changes to the 'custom_functions.php' and 'custom.css' files should they need them.

How to Compare Google Advertising Rates





Google Keyword Tool
1. Go to the Google Keyword Tool page. The link is available in Resources. You do not need to sign into a Google AdWords account, but you may do so, if you have one. It will not make a difference.
2. Enter a keyword into the box on the left in the 'Find Keywords' section. The keyword you enter should be relevant to a specific product or service you want to promote. In other words, use one of the keywords your target customers would type into Google when they are looking for a product or service like yours.

3. Select the box next to 'Only show ideas closely related to my search terms.' Click the 'Search' button and allow Google to deliver the search results. This displays a spreadsheet of keywords related to the one you entered, along with Google search data about those keywords.
4. Click the 'Columns' drop-down menu above the search results, and make sure 'Estimated Avg. CPC' is selected. This displays the estimated average cost-per-click for each keyword listed, letting you compare the Google advertising rates for the displayed keywords.
5. Click the top of any column to sort the related keywords by competition, global monthly searches and local monthly searches, to get further insight.
6. Repeat Steps 1 through 5 with different keywords -- and keep doing so -- until you have a general idea about the size of your market, competition and going rates for your related keywords.
Google Traffic Estimator
7. Go to the Google Traffic Estimator page. Again, you do not need to sign into a Google AdWords account, but you may do so if you have one.
8. Enter a keyword into the box on the left in the 'Get Traffic Estimates' section. Again, the keyword you enter should be generically relevant to a specific product or service you want to promote.
9. Hit 'Enter' to drop the cursor to a new line. Type another keyword related to your business. Repeat with as many keywords as you wish, then click the 'Estimate' button. This displays a comparison chart for all of the keywords you entered.
10. Click the 'Columns' drop-down menu and select every available option. Click the 'Estimated Avg. CPC' column header, to organize the keywords by cost-per-click. Click 'Estimated Daily Cost' to organize the keywords by total daily cost.
11. Organize and compare your related keywords by global or local monthly search frequency, estimated ad position on Google search pages, estimated daily click-through for ads containing those keywords, the amount of competition you face when bidding on ad placements, and local search trends.
12. Repeat Steps 1 through 5 as often as you think of new keywords. Over time, you will develop a sense of which keywords most closely relate to your business, pull in the most traffic and command the most sensible Google advertising investment.

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