Friday, December 28, 2012

How to Put Keywords Into Google Ads With AdWords





1. Set up an account with Google AdWords. You will need a Google ID, which can be the same as your ID for other Google services such as Gmail or Adsense. Once you open your account, you will be given the opportunity to enter payment information and set up your ad campaign.
2. Choose the keywords that you want to use for your ad campaign. You can use the keyword tool provided by Google to brainstorm for keywords. When you type in a word, it will give you a list of related keywords that you can use for your ad campaign. Choose from the list of available keywords for your campaign. Your ad can be triggered when someone types in one of these keywords.

3. Write an ad for your campaign based on the keywords you selected. You should include one or two keywords in the headline and the description for your ad. When potential customers are searching for a particular word or phrase in Google, they will be more likely to click on your ad if one of the keywords they are searching for appears in your ad. Think about what the customer would actually be looking for and try to convey this in the ad you write. Avoid errors in grammar and punctuation as this can make your ad look unprofessional. You must limit the ad to 25 characters for the title, 70 characters for the ad text and 35 characters for the displayed URL.
4. Monitor the performance of your ads to see if they are doing well. One way to gauge the success of your ads is to look at the click-through rate. This represents a percentage of how many people are clicking on your ad. For example, if 100 people see your ad and 5 click on it, your click-through rate is 5 percent. When you have a high click-through rate, it improves your ad position with Google and you will not have to pay as much for each click.

Thursday, December 27, 2012

How to Make Money Online with Google





1. Decide what you want to write about on a website or a blog, and compare your desires with similar topics that appear on Google's 'Google Trends' page on the Internet. The 'Google Trends' page shows the top 10 topics recently searched through the Google search engine, with the rankings based on the number of searches.
2. Start a blog dedicated to your desired subject matter, while fine-tuning what you write about to incorporate some of the information being searched according to 'Google Trends.' If you intend to use Google AdSense for earning money through Google's advertising efforts, consider starting a blog that easily integrates Google AdSense into the user interface. Such blogs include, but are not limited to, Blogspot, Wordpress and Weebly.

3. Spend at least one or two weeks populating your blog with articles that target your niche readership market. This should be done before adding the AdSense code per Google's instructions in doing so. In this way, Google's search engine will have some information to 'crawl' through on your blog, where it then may be indexed. Advertisement placement for your pages can be generated based on your content.
4. Sign up for a Google account if you have not done so, as this is a requirement for using the Google AdSense program.
5. Log into your Google account and load the AdSense 'Terms of Use' (TOS) agreement into your browser. Read the entire agreement so you are aware of your obligations in using the program.
6. Sign up for a new Google AdSense account once you have agreed to the Terms of Use. At the top of the signup screen, enter the full Web address of your blog beginning with the letters www. For example, if your blog is at www.myblog.com, enter www.myblog.com in this block on the page. Continue filling out all required information. When finished, click the 'Submit Information' button at the bottom of the signup screen.
7. Wait for an AdSense signup confirmation email to arrive in your Google email account. Every Google account is provided with a free email account, and AdSense email is sent to this email account. To log in to your free GMail account, visit mail.google.com and enter the user name and password you used when signing up with Google. Click any confirmation links provided in the email. Once completed, you will be given a link on the resulting page where you may now enter the AdSense setup area.
8. Configure your AdSense banner based on how you want it to appear on your blog. Google will generate the banner code you will include in your blog based on the settings you make on the setup page. Visual representations will be made in real time as you make your selections, so be sure you like the appearance and style of the AdSense banner.
9. Copy the code for your finished AdSense banner when it is displayed in the code block of the setup page. A full copy of the code will be made to your computer operating system's clipboard.
10. Insert the code into your blog where you want the AdSense banner to appear. The process varies based on your blog provider or host. Refer to the Beta Templates and More Earnings websites for information on this process for the most popular blog providers. If your blog provider isn't included, contact your blog hosting provider for details on how to integrate AdSense into your blog pages.

How to Get Businesses to Advertise on Your Website





1. Establish a professionally designed website. Create a special page called 'Advertise' with a link to it at the bottom of each page. Hire a graphic designer and a marketing specialist to work on this site. Gather statistics about your web traffic and put together an online media kit that will sell the advertiser on the popularity of your site. Provide detailed information about ad sizes and options available. Include statistics on why online advertising works. See 'Resources' for an example of an 'advertise here' page.
2. Sign up for a Google Adsense account (there is a $5 setup fee). Click the 'Adsense Setup' tab and select 'AdSense for Content.' Choose the type of ad units that you want to display on your site (image, text or a list of links). Choose the size and format of the ads depending on the space that is free on your site. Select a color scheme that will go with your website. Submit the details and retrieve the code. Copy and paste the code into your web page editor. Ads from various businesses will display on your site immediately. Yahoo! has a similar search marketing program (see 'Resources' for a direct link).

3. Contact a representative to open a publisher's account with Doubleclick.com. This company is a top provider of ad serving on the Internet. You will be provided with an ad management solution that will work with your website depending on its size and subject matter. The service brokers the sale of ad banner space to companies that are interested in displaying ads on relevant and popular websites.

Wednesday, December 26, 2012

How to Put Ads on Facebook





1. Open a browser and navigate to the Facebook.com homepage. Click the 'Create a Page' link, below the 'Sign Up' link, then click 'Advertising' at the bottom of the screen.
2. Click 'Create an Ad.' Fill in the requested details, including your business Web page, and provide a photo ad that you want displayed. Click 'Continue.'

3. Provide the requested information on your target audience, including age, location and interests. Click 'Continue' when you are finished.
4. Fill in your advertising budget information. You can set the maximum amount that you want to spend on your Facebook advertising campaign each day. You will only be charged for people who click on your ad. Facebook will tell you the 'bid' for the cost per click. For example, you may be charged $1.56 for each user who clicks on your advertisement. Click 'Review Ad' when you are finished.
5. Log in to your Facebook account. If you do not have an account, click 'Sign Up Now!' to create an account.
6. Click 'Place Order' to submit your ad to Facebook for review. You can also click 'Edit Ad' to make changes to the ad before submitting it. You can enter your payment information once your ad has been accepted by Facebook.

How to Create a Subdirectory in HostGator





1. Log in to your HostGator cPanel. This is done by typing in your URL associated with your HostGator account followed by '/cpanel' such as www.mysite.com/cpanel and entering in your user name and password.
2. Click the 'File Manager' icon on your cPanel main screen and select that you want to open 'web root.' Check the box beside 'show hidden files' to make all files and folders visible.

3. Click on the 'New Folder' button located at the top of the page. Type in a name for the folder, which should be the name of your subdirectory. Once you have entered in the name, click on 'create new folder' and the subdirectory is created on your HostGator account.

Tuesday, December 25, 2012

How to Make Money Hosting a Website





1. Choose a strong domain name that will help people not only find you, but understand what your website is all about. Whether you are an author writing about your books, or a business woman handing out marketing tips, your domain name should be as catchy and marketable as your website.
2. Buy a hosting package with a Web hosting company that has an affiliate program. Affiliate programs require you to place a simple HTML ad with a specialized link on your website. When interested users click on that link and buy a hosting package, you get a referral bonus from the Web hosting company. Be sure you place your referral ad in a place your visitors can see it, but that does not obstruct or interfere with your content.

3. Sign up with affiliate sponsor programs, such as Google Adsense, AdBrite, Commission Junction and Anastasia's Affiliate Programs. (See links in Resources.) Browse through relevant sponsor ads when setting up your affiliate account so the most relevant advertisements to your website type appear in rotation on your site. The more relevant the ads are to your content, the more likely you will be to draw in clicks and sales.
4. Draw people in to your website. Use social marketing sites like Twitter, Facebook and MySpace, and put up free ads on sites like CMF Ads and Entrecard. (See Resources for links.) CMF Ads and Entrecard allow you to upload a small button other users add to their high-traffic websites in exchange for the placement of a button on your page. Regular use helps draw in traffic to your site and expose your ads to more viewers.
5. Update your site regularly with content to keep readers and subscribers from losing interest and moving on. Regular content updates will also draw in new viewers, increasing your earning potential from pay-per-click sponsors.

Monday, December 24, 2012

How to Set Up a Profitable Website in 30 Days





1. Choose a niche topic. A niche is a narrow, specialized market. Choose a niche that you have a personal interest in, but that is also of interest to a large group of people.
2. Optimize your website for search engines. Search engine optimization helps your site rank higher in Google and other search engines, making it easier for people to find your website. Use keyword tools to help you choose keywords within your niche with low to moderate competition and high cost per clicks.

3. Purchase a keyword-rich domain name. You do this at a domain registrar, of which there are many. Shop around as prices and services vary. Buy a domain name that includes keywords related to your niche.
4. Set up web hosting. There are a variety of sites to host your website; check out a few and select the one that best suits your needs. Once hosting is set up, install an application that allows you to publish content to your blog such as WordPress, or Moveable Type.
5. Add Google Adsense. Sign up for it through your Google account. You get a unique publisher ID number to track the ads you add to your site. You decide the size, number and location of ads, and Google displays ads based on your site's content. When a visitor clicks on one, Google pays you a percentage of what the advertiser is paying to run the ad. The more visitors you have to your site and click on your ads, the more money you will make, allowing you to have a profitable website within 30 days.
6. Sign up to sell products from your website using affiliate links. Most online and many offline vendors have an affiliate program. When you sign up as an affiliate, you place a unique link on your site that when clicked will link back to the store's website. Whenever a purchase is made through your link, you get paid a percentage of the sale.

Sunday, December 23, 2012

How to Place an Ad Banner Above a Header in Thesis





1. Sign into your WordPress site that has the Thesis theme, if you are not already signed into the site. Once signed in, you will be in the WordPress administration dashboard of the site.
2. Click on 'Plugins' from the sidebar of the dashboard. This opens the plugins page of the dashboard. Click on 'Add New' to add a new plugin.

3. Type 'Thesis OpenHook' in the search field and click on 'Search Plugins.' When the results appear, click on 'Install' under the name of the plugin. This automatically installs the free Thesis OpenHook plugin. Once installed, an activation link will appear on the screen. Click on 'Activate' to activate the Thesis OpenHook plugin.
4. Click on 'Appearance' on the sidebar to reveal the theme options. Click on the 'Thesis OpenHook' option, which brings up all of the items you can edit on the Thesis theme.
5. Scroll down the page until you see the 'After Title' section. Once you get there, place your ad banner code in the text box by this heading. Both HTML and JavaScript code can be placed in the text box. Once you have entered the code into the box, click on the 'Save' button. This places the banner above the header.

How to Place Image Ads on the Google Content Network





1. Log in to your AdWords account. Select the campaign where the new image ad will be posted. Click on 'Create an ad,' then on 'Display Ad Builder.'
2. Choose a template among the ones displayed on your browser window. Enter a name for the ad you are creating. Type a headline (that will appear below whatever image you choose for the ad) and select the color that Google will use to display the headline in ad impressions.

3. Select a size for the image portion of the ad you are creating, among the options offered by the template you chose. Make sure that the image you will upload has exactly the same number of horizontal and vertical pixels as the size you are choosing for the template.
4. Click on the 'Image' portion of Display Ad Builder's web page. The browser will prompt you to upload the image. Double-click on the file where the image is stored on your computer.
5. Click 'Save.' The new add will be finalized and ready to be displayed by AdWords at that point.

Saturday, December 22, 2012

How to Use Google Adsense





1. Construct a web site for use with Google Adsense. Google has a published criteria for the web sites they accept to the Adsense program. A good rule of thumb is just construct an honest and forthright web site that has legitimate purpose other than attaining revenue from the Google Adsense program.
2. Sign up for the Google Adsense Program having the following information available during sign up: website URL, website language, name, address and telephone number.

3. Submit the sign up information. Once all the steps at Google are complete and the policies are read, click the 'Submit' button.
4. Activate the Google Adsense account. Upon account approval, an email notification will arrive. Click on the link in the email to activate the Adsense account.
5. Log in to the adsense account and obtain the HTML code for the approved site. Type in the username and password in the adsense log in box. Next click on the 'Adsense setup' tab. Click on the 'Adsense for content' link. Choose the 'Ad unit' option in the next screen and select 'Continue.' And finally select the correct 'Ad format' and then choose 'Continue.'
6. Copy and paste the generated ad code into the appropriate section of the web site. In the grey Google adsense box there is HTML code to copy into the user web site. Copy that code and place in the appropriate place in the web site.

adsense tips Copyright © 2011 | Template created by O Pregador | Powered by Blogger